Amazon, After Hour Hero

Article + Creative Musing
October 2023

__
Amazon, After Hour Hero
A conceptual advertisement concept I created for Amazon spotlighting their dedicated drivers and their commitment to after-hour deliveries. The visual emphasis is the delivery truck’s distinctive look and warm glow from its front lights, serving as a friendly delivery beacon. The copy establishes a personal connection with the reader, emphasizing Amazon's dedication to timely and reliable service, even if it’s after hours.