The Illustration League Identity

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The Illustration League Identity
Identity for TIL, is a network of illustrators who teach, exchange, and enhance the ideas and practices of professional illustration.

TIL is a community of diverse illustrators with extraordinary talents, so it was essential that the logo conveys our community, but also emulates professionalism, playfulness, and strength. It was from this empathy that members were engaged to illustrate a personal piece that would complement and envelop the boxy logo. This collaborative effort created a gallery of members’ work that not only reflected the TIL brand but the illustration community as a whole. In collaboration with Illustrators from West Michigan and beyond.

 

Engagement
Art Direction, Branding, Illustration, Strategy

Recognition
Awarded a project feature on AIGA Member Gallery.

Social
Connect with TIL on Facebook.

 


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By itself, the TIL logo is simple and sophisticated. When paired with the contributing illustrator’s artwork – the two elements beautifully harmonize and present a contrasting juxtaposition.

 
 
 
 
 

Interested in hiring MKN Design to develop your brand identity? Contact or call us 616 915 1941